Not so long ago, DAB was conceived as a Pakistani leather startup that provided the leather enthused contingent of the country with a premium quality, contemporary and stylish range of leather products they could make use of and love. Standing up for other similar startups and small scale businesses of Pakistan, DAB accepted the proposition of collaborating with Number Ten – Pakistan’s first football fan-store.
A venture coined by an ardent football fan, Number Ten recently sprung up on our social media feeds as a vibrant, youthful, and stylish sports brand. Selling the best football shirts and other merchandise, it aims to provide casual wear/use football merchandise, manufactured and designed here in Pakistan, finally bringing a solution to a Pakistani football fan’s cry for affordable and high-quality football merchandise being made available in Pakistan.
Featuring a range of our (leather product name), a host of football fans invited by Number Ten thronged our shoot location, donning Number Ten’s best football shirts from their Manchester United, Real Madrid, and Chelsea range of t-shirts from their exclusive Summer 2020 range. Set up by DAB’s creative directors, the models held DAB’s (leather product name) and posed for the camera, excited by the prospects of featuring on DAB’s covers across all its digital platforms.
Check out some of the highlights of the shoot with Number Ten below: